Parts of a Press Release (Sample)
Press releases generally follow a distinctive format. Below is a sample press
release that Press Advance would distribute. Notice the parts of our release:
Summary, Headline, Subhead, Dated Lead, Inverse Pyramid Article, Contact
Information. Obviously we've replaced the normal body text with Lipsum,
and this release is shorter than a real article.
FOR IMMEDIATE RELEASE
Summary: Hosting provider ABCD Inc. announced this week is has
acquired Microsoft LLC, a maker of desktop computer software.
Leading Hosting Provider Acquires Microsoft
ABCD says this is only the start of new mergers and acquisitions
(5/2/2005) SOMEWHERE, Greece - Lorem ipsum dolor sit amet, consectetuer
adipiscing elit. Aenean eget enim. Phasellus nec urna eget nibh commodo vestibulum.
Vestibulum pede.
Cras nunc. Morbi eu sem. Praesent nec ante. Integer nibh felis, sollicitudin
sit amet, vulputate ac, hendrerit sit amet, eros. Etiam gravida risus a turpis.
Aliquam rhoncus lacus id pede. Aenean felis risus, fringilla non.
"Cconsectetuer vitae, tristique ac, pede. Proin ipsum.
Suspendisse vitae neque quis erat congue suscipit.," said vel risus.
Duis tempus, ligula vitae lacinia adipiscing, elit nunc lobortis purus, a
sagittis est diam quis est.
"Duis est. In hac habitasse platea dictumst," said vel risus.
Ut velit leo, mollis ut, lacinia a, sodales et, tellus.
About ABCD Inc
nteger vel mi eu risus interdum posuere. Donec tincidunt ipsum in augue. Donec
ac enim. Donec sollicitudin iaculis urna. Cras id diam. Nunc nulla dui, sollicitudin
luctus, varius eleifend, mollis at, eros. Suspendisse neque. Quisque lectus
massa, adipiscing eget, varius eu, accumsan vel, turpis.
About Microsoft LLC
n lacus nibh, lobortis eu, cursus a, tristique vitae, purus. Sed eleifend.
Donec placerat odio at lorem. Vivamus et lorem. Vestibulum ante ipsum primis
in faucibus orci luctus et ultrices posuere cubilia Curae; Vivamus auctor
dictum purus
###
Contact Information:
Microsoft LLC
Jon Doe
1 (234) 567-789
jon_d@companydomain.com
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"Thank you for your work on our press release, I could not be more pleased. I really dont think I could have written anything sounding that great... Thanks very much." – Sarah Pacopac, http://www.cpaneldemos.com.
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